
Blog
Blog
Social media
- 1
- 2
- 3

Three Social Media Apps to Watch in 2023
We take a look at some of the social media sites/apps bubbling up in 2023. Are they here to stay or just a flash in the pan?

Children's online safety
Download our latest trend debrief.

Gen Z Trend Report
Download our latest Gen Z Trend Report.

Snappy Safe Settings
Snapchat has joined other social media giants in adding protections for teenage users, but will they work?

The Rise of Virtual Influencers
How virtual stars are building real relationships with Gen Z

Gen Z’s mental health - what is impacting it and what are they doing about it?
How Gen Z perceive their own mental health, the things that affect it and the things that they do to help it.

Engrossing or Gross? The popularity of Mukbang
In this week's blog we look at the Korean-born trend of mukbang. Love it or hate it, it's an internet phenomenon that gets billions of views and generates millions in revenue.

Gaming Taps Into Nostalgia
Whether it's Final Fantasy VII or Tony Hawk's Pro Skater 2, we look at how the games industry is utilising existing fandoms and getting nostalgic.

The Enduring Appeal of Wordle
A short love letter to this year's most talked about word game.

4 tips for running a Market Research Online Community
Running online communities, either pop up ones that are live for two weeks and then disappear or longitudinal panels that give us access to audiences on an ongoing basis. Here are our 4 tips for creating an online community.
- 1
- 2
- 3