We Are Family Global: We are family: Global experts in children, young people and family marketing

We are the world's biggest and most experienced full-service agency group that specialises in children, young people and their families

We help our clients understand, reach and engage with children, young people and families. Our key services are research & strategy, creative and marketing. We help our clients from the initial understanding of their audience to delivering a global marketing campaign. We have a robust global network, which means we are comfortable delivering in just one territory, or across the entire world!

Our strengths are 360 campaigns, utilising the right tool for the job whether it be above or below the line. Our network has expertise in new product development, strategic brand analysis, educational content & marketing, market & consumer research, public relations, influencer campaigns, media planning & buying, retail design & production, experiential, walking acts, partnerships, corporate communications, social media campaigns, digital marketing.

MORE ABOUT WE ARE FAMILY

Kids

Research and Strategy

Teens

Research and Strategy

Family

Research and Strategy

Marketing

Research

Research and Strategy

Strategy

Research and Strategy

Creative

Babies

Research and Strategy

EXPERTISE
Where we shine

We help our clients at all stages of their marketing journey, from initial product development and consumer research, to branding and content creation, all the way to locally executing their marketing and retail campaigns.

Our team are some of the most experienced qualitative and quantitative researchers in the children and family space. We have worked on global research projects for some of the biggest brands in media, entertainment, sport, technology, and publishing. Our team carry out primary and secondary research in order to define what strategies are going to be most effective at doing the job.

The Agency Network
Around the world

We are Family is the world’s first network of agencies that specialises in kids, youth and family marketing. We help our clients at all stages of their marketing journey, from initial product development and consumer research all the way to locally executing their marketing and retail campaigns.

Our network is formed of the best-in-class agency in each territory. Every member has extensive experience in the family market, and many have been implementing successful and award-winning campaigns for over 20 years.

We understand that market and cultural differences will impact on needs and demands and we must adapt our campaigns to reflect that. In Europe alone, there are over 20 different languages and cultures. For this reason, we have searched for the best international experts in family marketing, established new offices and founded the unique global expert network "We are Family" at the beginning of 2020. By having an expert in every territory, we know exactly what will work and what will not. We take broad Global strategies, tailor them for the local market and deliver them with unrivalled local knowledge and experience.